2016 Small Business ROCK STAR: D&J Plastics

Today marks the second day of Georgia Small Business Week, and we were excited to announce the 2016 Small Business ROCK STARS yesterday!

  • Creature Comforts Brewing Company, Athens-Clarke County
  • D&J Plastics, Quitman County
  • Reformation Brewery, Cherokee County
  • IACT Health, Muscogee County
  • ViziTech USA, Putnam County

Every year, the Small Business ROCK STARS honor Georgia’s best small businesses that have shown outstanding leadership, innovation and growth over 12 months. This week, we will highlight each of the five winners in a featured blog post—giving you an inside look at the top small businesses in the state.


D&JPlasticsWith 72 employees, Georgetown’s D&J Plastics manufactures plastic fishing lures, which are used worldwide by recreational and professional anglers.

Since starting the business in 1997, the company has grown from a 4,500 sq. ft. facility with one molding machine to a 64,000 sq. ft. facility running 24 molding machines and producing over 750,000 lures a day. Yes, you read that correctly.

The company puts a high focus on quality and competitiveness, and its one-of-a-kind molds are personally designed by both CEO, Dennis Montgomery and VP of Operations, Scott Montgomery.  Lure designs are made to order for clients.

As any successful company knows, innovation is key. D&J has been an industry leader in new color and plastic formula techniques.  They’ve patented both the application of glitter to the outside of the lures and adding sugar to the inside of baits.

D&J Plastics 1D&J customers like Big Bite Baits live up to their names, producing lures that are used by Elite Pros. D&J Plastics’ lures have been featured on ESPN and other television networks, and their approach has led to new business with some of the top brands and retailers in the industry, including Academy Sports, Dick’s Sporting Goods, Gander Mountain and Cabela’s.

While they may be a small business, D&J Plastics has customers in at least 20 countries, including Australia, Canada, Russia, France, Italy, Lithuania, Hong Kong, Mexico, Finland, South Africa and Spain.

“Georgia is great small business because of the investment in education, improvements in infrastructure, and financial support through various grants it gives small businesses to help them grow and succeed,” said Joyce Montgomery, co-owner of D&J Plastics. “The leaders of this state really get behind and support the needs of small businesses.”


You can find D&J Plastics at www.plasticlures.com.


For more information on small businesses in Georgia and how you can start or grow your own, visit Georgia.org/Small-Business.

Contact GDEcD

For more information on Georgia’s public-private business partnerships, contact the Georgia Department of Economic Development at 404.962.4000.

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